ISPD, an agency holding company, wanted to launch a new full-service media agency offering. They engaged PMC to support creating the launch plan, partnering with the internal teams to solidify the brand’s visual identity and narrative and executing to get Anagram live.
This project included:
- Website launch (content creation, wireframing, identifying development agency, partnering with the designers and developers for launch)
- Building the credentials deck
- External and internal communication
- Launch event
